Book(s) Allison Bhatta Loves
Allison says, "I'm not a big reader... BUT Hey Whipple Squeeze This by Luke Sullivan is a good book for advertising in general. I have actually read it, too. I'm a big person on learning without preconceived notions, I guess not reading a ton about the industry helps.
Allison Bhatta is the senior art director at an advertising agency, where she uses her design skills to solve client problems. She talked to us about her "compulsive maker ways," her practical approach to figuring out what to do with her life, going from full-time work to freelance and back again, and how earning "half a master's" degree put her on her way in the advertising world.
Check out our interview with Allison and find out more about her!